Archive of ‘Paris Presents’ category

EcoTools Get a Facelift


EcoTools, which very well might be the sales leader in discount makeup brush sales, unveiled a new look for its new makeup brushes offerings this week. The four-brush, top-of-the-line “Complexion Collection” set goes for under $20.99. The EcoTools line appears to be sticking with its Hawaiian woodsy, earthy feel. But the new brushes have colorful […] Read more…

Woop-woop: Makeup Brushes Key to Cosmetic Company’s Growth


Ever heard of Paris Presents? Probably not. But we’ll bet you’ve heard of the affordable no-nonsense brushes they sell under the brands EcoTools and Real Techniques, in addition to other cosmetics products, like loofahs and shower gloves. But — woop-woop! — it’s the brushes that are key to lifting sales, and Real Techniques is its […] Read more…