February 2014 archive

Brush Watch! INSTYLE’s Big Brush Spread

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Don’t you love when your big fat ladies mag shows up in the mail! What treats inside! Spring is coming! Spring is coming! Anyway … InStyle dedicated FIVE pages to makeup brushes in its March issue, featuring the lovely Nicole Kidman on the cover. Highlights: Page One Beauty Shot of brushes – no real information. […] Read more…

Is a UPC an SKU? And Other Important Details

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If you answered NO, you are correct! Hooray! While some people use the terms UPC and SKU interchangeably, they are actually different. UPCs, or Universal Product Codes, are standardized by an official organization, GS1. They provide a product description that, once scanned, anyone can read. On the other hand, an individual company can assign an SKU, or […] Read more…

Labels, Revisions, Edits

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It’s always the little things that drive you mad, isn’t it? While I was pretty much able to nail my product design in a few prototypes, the labels — of all things — went into overtime. After putting so much work into coming up with My Brush Betty, the first ever makeup brush lady, I […] Read more…