November 2014 archive

Black Friday Planning: Sedona Lace Synthetics

Share

In this video below, beauty blogger Ariel Hope gives the scoop on the Sedona Lace Synthetic Vortex Professional makeup brushes, which launch on Black Friday. Basically, this takes Sedona Lace’s very popular Vortex Pro brushes and put them into synthetic fibers. Purple synthetic fibers. Again with the purple. Must be an edict from the trend […] Read more…

Hall of Fame: The Artis Elite Oval 10

Share

To be honest, I really did not expect to like the new Artis Elite Collection brushes. At all. From the onset, I thought they were spectacularly beautiful — mirrored in chrome as they are — but I wondered if a drastically different approach to the makeup brush was really, truly needed? I also worried the […] Read more…

Wil it Go-Go? Brush Medic’s Dryer and Sterilizer

Share

Filthy, dirty makeup brushes are one of the dirtiest little secrets of the beauty industry — one for which there haven’t been fast, easy, thorough solutions. So it’s no surprise that beauty lovers, and acne-fighters, keep trying to solve this problem, especially for women with lots of brushes. My Brush Betty’s research shows that is […] Read more…

Synthetic Makeup Brushes Today – Not All Created Equal

Share

Today’s synthetic makeup brushes are not your grandma’s stiff nylon bristles. So if you only know the name “Taklon,” it’s time to expand your beauty vocabulary. Today’s modern synthetic fibers, such as Tafre and Natrafil, offer excellent “pickup and payoff” of powder makeup, in addition to liquids and creams. For decades now, the conventional wisdom […] Read more…

The Story Behind Those Sigma Brushes

Share

Many people consider Sigma brushes a dupe for more expensive MAC brushes. But, in actuality, Sigma isn’t a copycat-only line. The brush brand offers real value and innovation. The brand was started by Simone Xavier and her husband, Rene Xavier Filho, as an eCommerce brand out of their home, as this article in the St. […] Read more…